What is context engineering? The prompting shift to start using now
The prompting guidance changed. Did you notice?
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Marketers, where do you even start with AI?
Most marketing professionals know AI matters. The problem isn't ability or tools, it's knowing where to begin. This article looks at why 75% of organisations still have no AI roadmap, and introduces a Google Gem built to help you find your starting point.
Internal communications and AI training — Giraffe Social
A large part of my job has been coaching other people to do interviews. So it does feel a little unusual to be doing one myself.